Most companies plan 5 years ahead. Marchesi Antinori plans in centuries. When Allied Lyons threatened takeover, Piero bet the family home to stop it.
How giving away majority ownership to eliminate internal competition builds institutional trust that rainmaker culture cannot replicate
How one company protected every job during a 40 percent collapse
How ensuring your organization can never be sold creates permanence that billionaires cannot buy
How building a media empire disguised as a beverage company creates cultural permanence
Why owning the standard beats owning the product.
How a grocery chain beat FEMA by 24 hours and built a $4 billion trust moat
How Nucor built a $31B steel empire by making factory workers richer than managers
How solving your own problems creates billion-dollar businesses others cannot replicate
How charging manufacturers nothing created a billion-dollar royalty empire
How giving away your tools creates unassailable market dominance
How Vitsœ built £10M revenue by making products too good to replace?